UX & Product Designer - Chi Wai Li

My Work



My Work

CompareGlobal Group

CompareGlobal Group is the parent company to numerous financial product comparison platforms around the world, operating in 13 different countries across three continents, empowering consumers with a transparent like-for-like comparison on a variety of products such as Credit Cards, Insurance, Telecommunication, and Mortgages. 
During my 2 years at CompareGlobal Group’s technology arm “Startech Asia”, my role as a UX designer includes the following

  • Lead the development of “Customer Login Centre”. Exploring what features would maximise value for end users.
  • Act as the user’s advocate at management level meetings to ensure user’s needs are heard throughout the business.
  • Designed and developed interactive frontend design guidelines to ensure consistent UI and design pattern.
  • Conduct and present user research findings to product teams.